François Garcia is a serial entrepreneur with extensive expertise in film and television production, multimedia, distribution, e-commerce, communications, digital and print publishing, technology, and merchant banking.

He founded IMPACT Media in 2001 and has consistently delivered one-of-a-kind content to mass audiences through innovative marketing strategies. In 2013, François sold IMPACT Media to U.S.-based publicly traded Malwin Ventures, where it became a wholly owned subsidiary. In 2021, he reacquired the company, bringing it back into private ownership.

François has played a key role in acquiring and developing high-interest intellectual property. In 2012, he was key in securing all IP rights from infamous antivirus pioneer John McAfee, which were developed and marketed across multiple formats and platforms. His recent work as Executive Producer includes the feature film “Darwin.” His television credits include “The McAfee Project,” a six-part documentary series for Viacom, and the multimedia project “Kings of Blow.” Most recently, he produced and directed “Extortion 17” (2025) and is currently developing a slate of high-profile documentary features and series slated for 2025–2026.